Detroit Lives

Detroit Lives Team

Detroit Lives! develops engaging multimedia products and projects that push a new image of the city of Detroit through an innovative approach that includes a combination of social branding, marketing and community engagement.

What do you hope to achieve with your business?

To develop top-notch creative content paired with equally as impressive work on the ground in Detroit—all in an effort to become an innovative mish-mash of small agency, traditional brand and socially driven effort wrapped in to one.

What excites you as an entrepreneur?

Commoditizing goodness.

What is your favorite thing about being creative in Detroit?

The process:
1) think it up, and
2) go!

What inspires you?

The plight of the underdog. Convergence. Corey Booker. Vimeo.

What does creative innovation mean to you?

The ability to craft content and work that tricks people in to being a part of creating goodness themselves.

What is your favorite Detroit food, place, or experience?

Waking up, riding my bike for a bite and some coffee at Le Petit Zinc and then heading to Belle Isle and sitting on the rocks at the edge of Lake St. Clair.

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